DrumRoll is Barnett Waddingham’s creative communications consultancy – a dedicated team of experts delivering meaningful financial and wellbeing communications for our broad range of clients (employers and trustees) to their employees and pension scheme members.

From consultants digging deep into data to understand your challenges and devise an engagement strategy tailored to you and your people, to our copywriters and designers delivering exemplary, accessible communications – DrumRoll has it covered.

Our approach

We bring creative value to every client through insightful, strategic consultancy and expertly crafted words and design.

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Refreshingly straightforward communication

We know every one of our clients is as unique as the projects we deliver for them. So while we’re focusing on insightful, strategic consultancy, clear and simple communications and achieving those measurable results, we won’t lose sight of your specific needs.

Our tried and tested ACDC approach underpins everything we do, so we’re confident in delivering good levels of engagement and communications that land effectively.


We help our clients understand their people and highlight areas for attention through data analysis – using our analytical tool GEM (Governance, Engagement, Monitoring) – as well as taking a more empathic approach using member surveys, for example.


Our consultants work in partnership with our clients to discover valuable insights from the data analysis process, and craft effective engagement strategies with clear, measurable objectives.


Targeted, tailored communications delivered through the right platform at the right time optimises engagement, as well as increasing knowledge and response rates.


We’ll monitor progress and make sure we’re helping you to achieve those agreed strategic goals. You’ll have an annual communication plan and terms of reference to gauge success against too.


Visit the DrumRoll website

Working with employers, trustees and private clients we bring engagement strategies to life through our broad range of communications expertise.

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Website design and build

We offer website design and build services to help lift your engagement with members or employees.