Our award-winning creative communications consultancy, DrumRoll, has appointed an experienced communications specialist to help improve the way clients communicate with their people


Pete McInulty will join the team as a Senior Employee Engagement Consultant. As team lead, he will work with the established team of consultants to understand client needs, build relationships, analyse, consult and deliver clear and effective communications strategies for clients.

Pete has over 25 years’ experience in the industry, including pensions documentation, copywriting and consulting in pensions and benefits, internal communications and marketing communications.

DrumRoll, applies techniques to help clients effectively communicate financial options regarding pensions and wider financial and workplace wellbeing issues to their people. 

Pete McInulty said: “My approach to engaging people with their savings and benefits has always centred around clarity, conciseness and consistency. This aligns perfectly with DrumRoll’s focus on refreshingly straightforward communications.  

“I’m looking forward to working with exceptionally talented colleagues to provide the highest quality, creative engagement strategies for our clients and to help make a real difference to people’s financial futures. 

"In a landscape where there is increased confusion about the difference between communication and engagement and how best to work collaboratively with people, Pete will help our clients see through the noise and involve and engage with their workforce individually."
Steph Gold Associate and Lead DrumRoll Consultant at BW, Barnett Waddingham

Steph Gold, Associate and Lead DrumRoll Consultant at BW, said: “The last few years has seen seismic changes to the entire UK workforce. Our clients need a fresh approach – they need to re-evaluate the way they communicate and engage with their people in this new world of working. Pete’s vast experience in communications and employee engagement will support the continued growth of DrumRoll and strengthen the bespoke services we create for our clients.

“In a landscape where there is increased confusion about the difference between communication and engagement and how best to work collaboratively with people, Pete will help our clients see through the noise and involve and engage with their workforce individually.”

Over the last two years DrumRoll has continued to invest in its people, growing the team to provide each client with a tailored and holistic approach, including online platform 4me. The team understands every company is different and so are its employees.

Press and media enquiries

For further information, please contact our press team on +44 149 478 8813 or via email.

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