Britain's Got Talent

The growing commercial importance of retention

Unlock research-backed actions to keep critical skills as talent pools tighten, policy shifts gather pace and AI reshapes roles.

What’s inside:

• Where talent is tightening, and the levers employers are using now (pay, training, flexibility and benefits).
• The measurement gap: why few track eNPS, happiness or benefits usage, and how to fix your people dashboard.
• AI in practice: adoption rates, risks to career pipelines, and how to redesign junior roles with human oversight.
• Compliance snapshot: what most firms already do, and priority gaps ahead of Employment Rights Bill changes.
• Employer DNA: map your workforce, segment needs and target spend where it delivers the most value.
• Practical tactics to retain older workers, welcome returners and diversify hiring without overspending.